Currently accepting new clients

Ad Creative That
Actually Scales
Your Brand.

I help ecom brands spending £1k+ a month on Meta produce high converting ad creative and scale the business.

Book a Call Get a Free Audit

Natural Nutrients · UK supplements Read the case study →

+156%

New customers in a year, from a dormant ad account

NE10 Vodka · UK flavoured vodka Read the case study →

6.2x

Return on ad spend over Black Friday to Cyber Monday

"One of the best decisions we've made for Natural Nutrients." Craig, Founder

Real Results

Work That Speaks for Itself

Two brands. Real campaigns. Click through for the full breakdown of each.

Case Study 01

Natural Nutrients

UK supplements. Featured on Dragons' Den.

+156%

New customers, year one vs the year before

+43%

Revenue

+53%

Orders

100+

Creatives

Live Ad

Dormant account, zero creative history, standing start. Built a creative engine around one hero product, tested 100+ creatives in the first 88 days, and kept going. New customers went from 558 to 1,430 in a year.

Read the full case study →

Case Study 02

NE10 Vodka

UK flavoured vodka. New customer acquisition.

6.2x

ROAS, Black Friday to Cyber Monday

-70%

Cost per purchase

4.6x

Purchases

+36%

Spend

Rebuilt the account around NE10's best sellers, then planned Black Friday weeks ahead. Over the BFCM window, purchases went up 4.6x and cost per purchase fell 70%, while spend went up 36%.

Read the full case study →

The Process

Simple. No Fluff.

Free Audit

I review your Meta account and your creative: what's wasting budget, where the creative is falling short, and what I'd change. You get a straight breakdown either way.

Research and Strategy

We identify and build out personas that look like your customers or someone who would buy what you sell, build research-backed creative angles, and set up a testing system that finds winners fast.

Scale What Works

Once we have proven creative and a CPA that makes sense, we scale budget confidently, growing new customers without sacrificing your return.

Sam Knowles

Founder, Echo Social · Meta Ads Specialist

Who You're Working With

I'm Sam.

I've worked on both brand and agency side, managing paid media in-house and running accounts across multiple clients. That experience gives me a clear picture of what actually moves the needle versus what looks good on a report.

The accounts I do best with are founders and teams who want someone genuinely close to the brand, involved in the creative direction, across the data, and easy to get hold of. I work with a small number of clients at a time so I can actually do that.

Work Directly with Me

How it stacks up

Echo Social vs.
a standard paid social agency.

Echo Social

Paid Social Agency

Standard retainer

Brand knowledge

✓

Built deep, from day one

Learned from briefs and onboarding docs

Creative testing speed

✓

Concept to live in days

Weeks of briefs and approval chains

CRO & landing pages

✓

Reviewed as part of the work

Paid media only. What happens after the click isn't their problem

Reporting & access

✓

Direct, nothing filtered

Monthly decks that make the numbers look good

Communication

✓

Whenever you need it

Office hours, routed through account managers

Contract terms

✓

Monthly rolling, no lock-in

6–12 month minimums

FAQ

Common Questions

The audit is completely free. No strings attached. For ongoing management, pricing depends on your ad spend and scope. We'll discuss this openly once I've seen your account and understand what you actually need. No hidden fees, no long-term lock-ins until we've proven the return.

Most accounts see clear directional improvements within the first 2 to 4 weeks: wasteful spend cut, initial creative tests live. Meaningful scale usually takes 6 to 8 weeks as we find winning creative and build confidence in the data.

No 12-month lock-ins. Rolling monthly agreements. My goal is to produce results that make you want to stay, not a contract that forces you to. I ask for a 3-month initial period so we have enough time to test and learn properly.

Book the call anyway. You'll either confirm your current agency is doing a good job, or you'll find out why your results aren't where they should be. Either way it's useful. No obligation to do anything with it.

Meta-focused only. Facebook and Instagram ads are what I specialise in and where I get results. I'd rather be excellent at one platform than average across several.

For the initial call: access to your Meta Ads Manager and 30 minutes of your time. For ongoing management, a weekly or bi-weekly check-in, feedback on creative direction, and access to your brand assets. Most clients spend less than 2 hours a month on communication.

Currently accepting new clients. Limited spots.

Ready to grow?

Pick the option that works for you. Either way, you leave knowing exactly where you stand.

Book a Call

Tell me about your brand before we speak. I'll come prepared, I'll have looked at your account, and we'll use the time to actually get into it.

30-minute strategy call
Quick intake form first
Clear next steps by the end

Book a Call →

Not ready for a call?

Free Meta Audit

Share your email and I'll send you a personal Loom walkthrough of your account, covering your creative, your spend, and where the gaps are.

Creative breakdown: what's working and why
Where budget is being wasted
What I'd test first to change results

Ad Creative That Actually Scales Your Brand.